Viral marketing and viral advertising refer to marketing techniques that seek to exploit pre-existing social networks to produce exponential increases in brand awareness, through viral processes similar to the spread of an epidemic. It is word-of-mouth delivered and enhanced online; it harnesses the network effect of the Internet and can be very useful in reaching a large number of people rapidly.
For example, if you get hooked on something great, you’ll share your excitement about it with a friend. If they also love it, they’ll pass it on to everyone they know.
Think about it. Wouldn’t you want everyone in the world telling all of their friends ‘You’ve gotta try this out!!! It’s amazing!!’
I sure would.
That’s why I’m testing out this script that will allow users to email this page to their friends. Let’s see how it does.
If you want to email this page to your friend, click here.