Check out this article on CNN. Crumpler Bags has this great promotion where you can bring in beer and exchange it for their products. The thing is a huge publicity stunt for their website. Already radio stations across the world are talking about it. Even if people can’t get to their New York store to make an exchange, they now know about the company. I bet their site is getting hits like never before!
Brilliant!!
Do you have an outrageous idea that will bring tons of media attention to your business?
