Google AdWords Case Study

Google AdWords Case Study

Google has a great case study on a small home systems company used Google AdWords to jumpstart their business. If you are a small business struggling with getting clients, you definitely want to check this out!

To add my two cents, here’s a brief strategy overview that will catapult the sales of any business anywhere.

1. Build a great website that is designed for search engine performance, has regularly-updated content, and great information.
2. Have a newsletter and information form on your site that visitors can fill out if they want more information. Hint: if you do Step #1 correctly, users will definitely want to enroll in a free newsletter.
3. Create a Google AdWords campaign that brings users to pages on your site targeted to what they are seeking and written so they understand how your business fills their need.

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