My secret to getting tons of useful, original content is to respond to my customers via email. Yes, paying customers get their questions answered first… others may have to wait. I try to reply to them as I would to a friend.
Actually, many of my friends and family come to me with website design questions and it ends up being my best content. I use as many examples, links, diagrams, etc that I think they will find valuable.
After I am done writing that email I go back, do a little formatting, and send it to WordPress to be a post.
I know, the thought of writing a post for every exchange is overwhelming. Don’t worry, you don’t have to. Just do the easy ones first. Sooner or later you’ll be able to email people links to your website for 80% of the questions that come your way. A little while after that people will start finding your articles when they search on-line. Once they see how much of an expert you are, how attentive you are, they’ll be your customer.
Try it out. Tell me how it works in the comments below.